Step Two: Market Research

Step 2: Market Research

Step Two

Market Research

Once we obtain information from you, it’s time to analyze the marketplace. This means looking into your competitors, to see what they are doing right… and more importantly, what they are doing WRONG. Advertising to obtain new clients is like chess, you strategically position your pieces, and then you ATTACK. However, your competition can also strike back, so we need to figure out how we can take a chunk of the market and shuttle it to you.

Rocket Fuel for Your Firm

Looking for Clues

The Pre-Game

After our initial meeting, we need to start looking for clues. Ways to drive you quality traffic, so that you obtain the types of leads that convert to paying clients. Your competitors give us a blueprint as to what they are doing well, and where they have holes within their campaigns. All of this data helps us with our next step, finding a way to DRIVE you better leads.

Stop Wasting Your Time & Money. Get Quality Leads Today.

Don’t let SEO companies and marketing agencies take advantage of you. Stop wasting your time. Your marketing budget is supposed to bring you MORE money than you put into it. At Legal Leads Group, we understand that. That’s why we keep all of our work in-house, offer a non-compete clause, and attack your competitors. Our job is to DRIVE you the QUALITY leads you’ve been looking for. Give us a call today and get your phones ringing. Schedule a free demo now.

Get Your Law Firm’s Phone Ringing

Schedule a FREE, ZERO pressure consultation with an actual certified ad specialist and lead generation rep. NOT a sales executive. Let our law firm lead gen experts help you grow your practice today.

Nationally Recognized Award-Winning Ad Agency

We’ve won top Clutch awards for the last 7 years and counting, and we’ve been recognized for our lead generation excellence by UpCity. In addition, our articles providing tips and tactics regarding law firm marketing have been published by leading national news agencies such as the Associated Press, Business Insider, Tech Bullion, Benzinga, and Digital Journal.

Online Marketing for Law Firms
UpCity National Excellence award
Top digital marketing agencies 2025 from Clutch
10 best SEO agency
Digital Journal
Yahoo Finance
CNBC
Fox News
Business Insider
Associated Press
Big News Network
Benzinga
LA Times
News Break
TechBullion

We’ve built strong partnerships with leading tech platforms.

From Google, YouTube, Microsoft, and Meta to legal industry leaders such as Martindale-Hubbell and Clio, we’ve partnered with the best because we are the best. For nearly two decades, we’ve driven qualified case leads to our law firm clients. We’ve built the team to deliver what your law firm needs most, an ROI machine.

Google Partner
Microsoft Solutions Partner
Meta Partner
Semrush Agency Partner
Call Rail Agency Partner
YouTube Partner
Clio partner
Search Ads 360
Intaker
Paul Petrus website

They put together high-powered and beautiful websites geared for top-end businesses and performers. They run a competent business and are easy to work with.

– Paul Petrus

Lassiter Law website

I can highly recommend Legal Leads Group. As a personal injury attorney in Houston, I know I am in one of the most competitive markets in the country. Month in and month out my law firm is flooded with cases, quality cases including severe MVA injuries, commercial truck accident cases, cases I have been looking for… for a long time. Legal Leads generates the cases, handles our site and SEO and even our traditional marketing needs. Best of all they handle all the intakes and assist us with signing the clients. This company does what they say they will. Give them a call if you are serious about growing your firm.

– James Lassiter

Angela Greenspan website

Legal Leads Group is very easy to use. They built my website, developed my marketing campaigns, handle my social media, and bring in case leads. They handle every facet of my law firm’s marketing and lead generation needs. The ability to utilize one team, one company, for my advertising needs has been a game changer. Best of all, since they are owned by attorneys, they understand what we go through. I highly recommend them.

– Angela Greenspan

Bob Germany website

Hands down the best marketing company I have ever used. I have been practicing law for over 35 years; this company delivers cases on a consistent basis. My law firm has never achieved this level of success from an advertising campaign before. I highly recommend LLG, case cost isn’t cheap but neither are their results. Worth the money.

– Bob Germany

Gaslamp Law Group website

LLG’s ability to not only generate quality injury cases, but even more to assist with handling inbound leads and sign them with my retainer, is hands down an enormous asset for my practice. They deliver.

– Jonathan Rashtian

King Law website

Legal Leads legitimately cares about my firm and goes the extra mile for me. I looked at my firm’s diagnostics from last March versus this March and thanks to Legal Leads my case load has tripled in the month of March.

– Kenneth King

Michelle Gershen website

I have been using Legal Leads for their Case Qualifying System. It is so helpful! They handle the leads, they answer the phone for you and then sign up the client. It’s that easy. I highly recommend them for all attorneys!

– Michelle Gershen

Kreeger Law website

They actually care about SEO and following up with clients. I am always able to get a hold of my rep, and their articles and content are well-written. My website is professionally designed as well. 

– Christopher Kreeger

Hawkins Felton law firm website

Legal Leads cares about doing what they say. They are in the business of bringing new business to law firms. We get cases, and they have done everything they said they would and more.

– Phil Hawkins

Working with Legal Leads Group has been an outstanding experience! They excel at getting clients onboard and signed up during the initial call, which really sets them apart. Their team is dedicated, diligent in securing cases, and consistently follows up to keep track of every lead they bring in. Communication with them is seamless they’re responsive, reliable, and always easy to reach. I highly recommend partnering with them!

Adriana Garcia

I had an amazing experience working with Legal Leads Group! They are incredibly persistent in following up and ensuring everything is on track, which made the process so smooth for me. They’re a great company to work with—professional, reliable, and truly dedicated to delivering results. I highly recommend them to anyone looking for top-notch legal lead services!

Benjamin Magadan Beall

Marissa was absolutely amazing! She went above and beyond to help me through my confusion with patience, and expertise. She took the time to explain everything clearly, making sure I felt comfortable and informed every step of the way. Her friendly and professional approach made the entire experience stress-free. I highly recommend.

Kathleen Camacho

I could not have asked for a better representative to help guide me through the process in how Legal Leads Group operates. Super impressed with how professional the team conducts their business. Marissa explained everything in perfect detail and made it very easy to understand.

David John

Kyle provided excellent service and made the entire process smooth and hassle-free. He was knowledgeable, and handled everything with professionalism. Great experience overall!

Miriam Schilling

Marissa was extremely patient and friendly! She was able to answer every single one of my questions snd was super informative and knowledgeable! The best customer service I have received. Thank you!

Judith Ruelas

Kyle is very helpful and professional. He is knowledgeable, reliable, and always willing to go the extra mile to assist. I’d highly recommend working with him!

Anthony Abarca

I spoke with Kyle today and he handled my call very professionally. Glad he was my representative. Definitely an asset to the company!

Dayna Blankenship

Kyle at LLG was super helpful. He has a great attention to detail and made sure I was set. Highly recommend

Miguel Munguia

Incredibly patient and supportive staff! They answered all of my questions thoroughly. Marissa’s knowledge and professionalism made for the best customer service experience.

Michael Jellinek

Exceptional service from Marissa, her professionalism, patience, and positive energy made the experience a delightful one. Easy to talk to and answered all my questions, we need more reps like Marissa, thanks again for all your support!

Jhovany Atayde

Gianna was very informative and had some great knowledge giving us insight to the company and their performance in obtaining cases.

Nicolas Suppa

Carlos is on point! I have lots of experience in the field and tried to challenge him during the presentation but he amazed me! He even taught me things I didn’t know! I’m very impressed. I’m so happy I took his call and even more happy I took the presentation.

Rebeca Lopez

What an amazing experience! Carlos had all the patience in the world. He walked me through everything step by step. When he said, I could contact him anytime he wasn’t lying. I’m so happy with his service.

Juan Almeida

Kyle provided excellent service and made the entire process smooth and hassle-free. He was knowledgeable, and handled everything with professionalism. Great experience overall!

Miriam Schilling

Carlos and his team are very professional. They took care of me and my crew. For hours they were on a zoom call with us explaining in detail how everything is done and what we need to do on our end. They helped setting us up and made the entire process fun and informative.

Jayden Noah

LLG’s ability to not only generate quality injury cases, but even more to assist with handling inbound leads and sign them with my retainer, is hands down an enormous asset for my practice. They deliver.

Jonathan Rashtian

I spoke with Kyle about how legal leads can help generate business for me. He came across as very knowledgeable and helped me to clearly understand what sets legal leads apart from other lead generating companies through the use of sophisticated technology etc. Appreciate the clear and thorough explanation.

Adrian Abarca

Carlos scheduled a zoom appointment with me and explained everything step by step. When I wanted proof that everything is done in house he pickup the laptop and walked me all over the LLG offices. He even had an ad representative join us right there on the spot! I’m so impressed how they handle business!!!

Charlie Rosales

Gianna was very helpful and informative and knowledgeable and we were able obtain cases thanks to her help!

Orin Eliyahu

In my dealings with Legal Leads Group, they offered great customer service and an aggressive campaign to get me more clients.

Randy Pelham

It’s so hard to find good service nowadays, so happy I found this company. Marissa made my experience so smooth and easy, very informative and made legal experience easier to handle.

Kamile Valionis

I have been practicing personal injury law and civil litigation for over 20 years. I have tried lots of lead generation companies and online marketing companies. Legal Leads Group is hands down the best law firm marketing agency I have ever used. Within a few days my phone was ringing and I was signing cases. The staff was very easy to work with, setting up the account was simple. I highly recommend Legal Leads Group. If I could give more stars I would.

Sergio Benedetto

Marissa was very kind and gave excellent customer service! Will definitely be recommending Lucrative Legal to others.

Melissa Castellanos

Legal Leads Group is a great lead generation agency. I definitely recommend them! They do quality work and have really clear communication with clients. Amazing service from the entire staff.

Anthony Attalia

Called and spoke to Kyle to inquire of services. He did such a good job of communicating and answering all my questions in a professional manner.

Reyna Carillo

Kyle was very detailed with giving me information. I learned so much! Great customer service!

Xavier X.

I was completely impressed with Marissa she was very professional and has good customer service she’s very knowledgeable and helpful. Thank you again Marissa for going above and beyond.

Chiny Marron

What a fantastic Group. Nick Ryan is a pleasure to work with and passionate about providing the very best in service. He is a tireless worker and always keeps his promises. You will not find a greater commitment to your success.

Dave Walter

LLG and their reps are highly responsive. I recommend them without hesitation. If you have questions, give Nick a call. He is always available and jumps on things right away.

Thomas Clifford

Legal Leads legitimately cares about my firm and goes the extra mile for me. I looked at my firm’s diagnostics from last March versus this March and thanks to Legal Leads my case load has tripled in the month of March.

Ken King

Kyle is a professional representative of your company. He was very helpful, friendly and easy to talk to.

Monica Carillo

Nick and his team are hands down the best in the business. Exceptional service, expertise, and results driven. A lot of “experts” but only one guru – Nick!

Harut Tovmasyan